NEW! Understanding Your Audience Through Data and AI
Use Data & AI to Understand Your Customers
Are you still guessing what your customers want? If you’re relying on intuition instead of data, you’re likely missing key opportunities. In this free session, you will learn to use data & aI to better understand your customers, and how to replace guesswork with clear, evidence-based insights.
Stop Guessing and Start Making Confident Decisions
Many entrepreneurs and small teams struggle to truly understand their audience. You might be testing messaging, launching offers, or planning marketing campaigns without knowing what actually resonates. This workshop is designed to solve that exact problem.
Through practical, hands-on examples, you’ll discover how to tap into real customer data—like online conversations, reviews, and community discussions—and use AI tools to uncover patterns and insights you can actually act on.
What You’ll Learn
Turn Data Into Action
- Identify who your real customers are and what problems they are trying to solve
- Extract valuable insights from online conversations, reviews, and communities
- Use AI tools to analyze feedback and uncover meaningful patterns
- Transform insights into clear customer segments and personas you can use right away
Build Smarter Strategies
By applying what you learn, you’ll be able to create more effective marketing, validate ideas faster, and make stronger decisions in meetings, campaigns, and product development.
Who This Workshop Is For
This session is ideal for entrepreneurs, small business owners, and early-stage teams who are actively refining their offer, messaging, or customer strategy—and want to base their decisions on real data, not assumptions.
Workshop Details
- Workshop: Understanding Your Audience Through Data and AI
- Date: Tuesday, June 16th
- Format: Online
- Language: English
- Cost: Free
By the end of this workshop, you’ll feel more confident using data and AI to guide your decisions—and better equipped to understand what truly drives your customers.
🎤 Speaker: Fernanda Ave, Founder of Upskill Marketing AI
Pre-registration is required. Take one smart step toward lasting personal wealth.
About the speaker:
Fernanda Ave is a marketing strategist, educator, and entrepreneur with over 15 years of experience helping businesses grow through data-drive marketing strategies. She is the founder of Upskill Marketing AI, where she teaches entrepreneurs and marketers how to use AI to simplify their workflows, understand their customers, and make better decisions. Fernanda also teaches marketing strategy at University Canada West and Douglas College.
How to Join: After you register, you’ll receive an email with login instructions. If you haven’t received it an hour before the workshop, please check your Spam/Junk folder.
*This free workshop is only possible thanks to our generous funders and partners.
To learn more about our services for entrepreneurs, click here.
